Selected Professional Experience
SENIOR DIRECTOR OF MARKETING AND COMMUNICATIONS
American Council on Education
2025-Present
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Led and mentored a 6-person creative team of marketers, designers, editors, and project managers to produce 3,000+ external-facing products and campaigns annually
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Managed a $2.3M department budget, aligned spending with organizational priorities
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Developed creative, forward-thinking, campaigns speaking to key audiences via web, email, social, and print
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Created and advised on messaging for major initiatives, storytelling efforts, and fundraising campaigns
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Directed creative vision for all branding, photography, marketing, and publications ensuring alignment with mission, tone, and organizational priorities
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Partnered with higher education leaders to craft human-centered, data-driven narratives that advanced advocacy goals and expanded reach
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Launched new social media storytelling strategies: crafted platform-specific content to boost advocacy efforts, audience engagement, and brand awareness
CREATIVE DIRECTOR
American Council on Education
2021-2025
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Led a 5-person multidisciplinary creative team to deliver 2,400+ projects annually
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Oversaw a $1.7M budget supporting strategic initiatives
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Spearheaded a comprehensive in-house rebrand, leading design, messaging, implementation planning, and cross-organization consensus-building, including executive- and board-level buy-in
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Defined and shaped the organization’s brand narrative, guiding both internal and external stakeholders toward shared visual and messaging goals
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Directed visual identities, content creation, and campaign strategies for national initiatives—one of which was featured in The New York Times
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Optimized creative workflows by refining the use of project management tools, streamlining intake processes, and strengthening cross-team collaboration
BAE Systems
2012-2014
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Edited technical documentation related to Marine Corps equipment testing, ensuring clarity, precision, and compliance with standards
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Designed presentation materials and graphics for quarterly client meetings
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Reviewed and proofread operational reports and manuals, ensuring grammatical and technical accuracy
SENIOR GRAPHIC DESIGNER
American Council on Education
2019-2021
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Led a 4-person design and editorial team to deliver 1,000+ creative projects annually
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Partnered with internal clients to define goals, craft creative solutions, and assess project success through engagement metrics
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Designed high-impact branded materials, including nationwide campaigns, social content, environmental graphics, and videos
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Created visual identities for flagship programs—annual conferences, podcasts, and digital platforms—to enhance brand consistency and recognition
GRAPHIC DESIGNER
American Council on Education
2016-2019
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Independently created digital and print assets, tailoring for audiences while adhering to brand standards
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Designed data visualizations and infographics to make complex policy issues accessible and engaging
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Collaborated across departments to ensure aligned messaging and visual support for events and initiatives
PUBLICATION ASSOCIATE
American Council on Education
2014-2016
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Coordinated production of 500+ publications annually, managing timelines, editorial accuracy, and stakeholder expectations
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Served as the primary liaison to all clients, ensuring final deliverables met brand and quality standards
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Collected and analyzed production metrics, contributing to continuous improvements in workflow efficiency
